{"id":36511,"date":"2023-05-25T10:00:19","date_gmt":"2023-05-25T08:00:19","guid":{"rendered":"https:\/\/www.satt.fr\/?p=36511"},"modified":"2023-05-25T10:27:11","modified_gmt":"2023-05-25T08:27:11","slug":"authentic-material","status":"publish","type":"post","link":"https:\/\/www.satt.fr\/en\/authentic-material\/","title":{"rendered":"La Success Story du mois : AUTHENTIC MATERIAL"},"content":{"rendered":"
\n
\n\t

#Valoriser les mati\u00e8res naturelles inexploit\u00e9es !<\/span><\/p>\n<\/div>\n<\/div><\/div><\/div><\/div>

\"\"<\/div><\/div>
\n
\n\t

Cr\u00e9\u00e9e en avril 2016 et accompagn\u00e9e par Toulouse Tech Transfer<\/a> et l\u2019Incubateur Midi Pyr\u00e9n\u00e9es, la startup Authentic Material<\/a> collecte, recycle et transforme les mati\u00e8res nobles inexploit\u00e9es, vou\u00e9es \u00e0 \u00eatre d\u00e9truites, en mat\u00e9riaux de haute qualit\u00e9 avec de nouvelles propri\u00e9t\u00e9s techniques.<\/strong><\/p>\n

La soci\u00e9t\u00e9 travaille d\u00e9sormais avec les 4 maisons de luxe fran\u00e7aises les plus prestigieuses et compte d\u00e9sormais la maison Chanel parmi ses actionnaires de r\u00e9f\u00e9rence. Compos\u00e9e d\u2019une douzaine de salari\u00e9s cette startup entend multiplier par dix leur capacit\u00e9 de production d\u2019ici \u00e0 trois ans.<\/p>\n<\/div>\n<\/div><\/div><\/div><\/div>

\n
\n\t

Des perspectives prometteuses<\/strong><\/h2>\n<\/div>\n<\/div><\/div><\/div><\/div>
\n
\n\t

A sa cr\u00e9ation en avril 2016 la startup s\u2019est concentr\u00e9e sur la cr\u00e9ation de produits \u00e0 partir de corne de vache en s\u2019approvisionnant aupr\u00e8s de partenaires locaux qui n\u2019exploitaient pas cette mati\u00e8re organique. Dans une d\u00e9marche \u00e9coresponsable, Authentic Material s\u2019est donc investie dans la transformation de mati\u00e8res inexploit\u00e9es en mat\u00e9riaux \u00e0 haute valeur ajout\u00e9e.<\/p>\n

Peu \u00e0 peu, l\u2019entreprise a \u00e9tendu son catalogue \u00e0 d\u2019autres mat\u00e9riaux inexploit\u00e9s tels que le cuir, le bois ou encore les coquillages.\u00a0 Alors que 99% de son C.A. est r\u00e9alis\u00e9 avec les principales maisons de luxe fran\u00e7aises, lorsqu\u2019Authentic Material a d\u00e9marr\u00e9, l\u2019upcycling ne faisait pas encore partie des priorit\u00e9s du secteur.<\/p>\n<\/div>\n<\/div><\/div><\/div>

\"\"<\/div><\/div><\/div>
\n
\n\t

\u00ab Depuis la mi 2020 la valorisation de mat\u00e9riaux d\u00e9fectueux ou inutilis\u00e9s est devenue le d\u00e9nominateur commun \u00e0 toutes les maisons de luxe La prise de conscience \u00e9cologique est en marche. \u00bb<\/em> Explique Vincent Menny, Pr\u00e9sident de Authentic Material. <\/strong>La patience a fini par payer avec des contrats avec les quatre maisons de luxe fran\u00e7aises les plus prestigieuses Kering, Hermes Chanel et LVMH. \u00ab Notre objectif est d\u00e9sormais de multiplier par dix notre capacit\u00e9 de production d'ici \u00e0 trois ans \u00bb<\/em>, indique Vincent Menny.<\/p>\n<\/div>\n<\/div><\/div><\/div><\/div>

\n
\n\t

Authentic material confirme son ancrage dans le secteur du luxe<\/strong><\/p>\n

Authentic Material a r\u00e9alis\u00e9 en juin dernier une nouvelle lev\u00e9e de fonds lui permettant d\u2019investir un montant global de 5 millions d\u2019euros dans son d\u00e9veloppement industriel Cette \u00e9tape porte notamment sur deux axes le regroupement des sites et des ressources en un lieu unique et une augmentation des capacit\u00e9s de production.<\/p>\n<\/div>\n<\/div><\/div><\/div><\/div><\/div>

\n
\n\t

Associer Chanel pour soutenir l\u2019industrialisation<\/h2>\n<\/div>\n<\/div><\/div><\/div><\/div>
\n
\n\t

Aux c\u00f4t\u00e9s des investisseurs historiques que sont Bpifrance, Cuir Invest, Giralda et No\u00e9mie Dumesnil CHANEL devient un nouveau partenaire d\u2019 Authentic Material.<\/p>\n

L\u2019entr\u00e9e au capital d\u2019un acteur du luxe fran\u00e7ais est un choix assum\u00e9 et strat\u00e9gique afin de b\u00e9n\u00e9ficier de leur expertise m\u00e9tier Vincent Menny pr\u00e9sident et fondateur, et No\u00e9mie Dumesnil restent aux commandes de l\u2019entreprise. Authentic Material poursuivra sa collaboration avec l\u2019ensemble de ses clients.<\/p>\n<\/div>\n<\/div><\/div><\/div>

\"\"<\/div><\/div><\/div>
\n
\n\t

Soutenue par les banques et les institutions r\u00e9gionales, la startup toulousaine a d\u00e9m\u00e9nag\u00e9 dans un nouveau b\u00e2timent de 700 m 2 au sud de Toulouse pour y installer son usine pilote de production de mat\u00e9riaux naturels recycl\u00e9s. Chanel devient donc tout \u00e0 la fois fournisseur, client et associ\u00e9 d\u2019 Authentic material. \u00ab C\u2019est un choix d\u00e9lib\u00e9r\u00e9 de nous associer avec une entreprise qui connait parfaitement les codes du luxe, ce qui ne nous emp\u00eachera pas de travailler avec tous nos autres clients \u00bb<\/em> pr\u00e9cise Vincent Menny.<\/p>\n<\/div>\n<\/div><\/div><\/div><\/div>

\n
\n\t

Le mot de la SATT<\/h2>\n<\/div>\n<\/div><\/div><\/div><\/div>
\n\t\t\t\t\t
\n\t\t\t
\n\t\t\t\t\n\t\t\t\t
\n\t\t\t\t\t\t\t\t\t\t
\n\t\t\t\t\t\t\t\t\t\t\t\t
<\/div>\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\n\t\t\t\t\t
\n\t\t\t\t\t\t\t\t\t\t\t\t\t<\/strong><\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\n\t\t\t\t\t\t\t\t\t
\n\t\t\t\t\t\t

\u00ab Toulouse Tech Transfer a mobilis\u00e9 l\u2019ensemble de ses comp\u00e9tences m\u00e9tiers. Intervenue sur toute la cha\u00eene de maturation, TTT a identifi\u00e9 et prot\u00e9g\u00e9 l\u2019invention, avec le concours de son service en propri\u00e9t\u00e9 intellectuelle, notamment par les brevets. La Satt a \u00e9galement investit dans le d\u00e9veloppement technique et la mont\u00e9e en TRL. C\u2019est en appr\u00e9hendant les pr\u00e9occupations du march\u00e9 d\u00e8s les phases plus amont et en prenant en charge la partie la plus risqu\u00e9e du d\u00e9veloppement de l\u2019innovation, que TTT permet \u00e0 ses partenaires industriels de r\u00e9server leur ressources \u00e0 l\u2019industrialisation et la commercialisation. \u00bb<\/em> Patrick Cazeneuve, Pr\u00e9sident de Toulouse Tech Transfer<\/strong>.<\/p>\n\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t<\/div>\n<\/div><\/div><\/div><\/div><\/div>","protected":false},"excerpt":{"rendered":"

#Valoriser les mati\u00e8res naturelles inexploit\u00e9es ! Cr\u00e9\u00e9e en avril 2016 et accompagn\u00e9e par Toulouse Tech Transfer et l\u2019Incubateur Midi Pyr\u00e9n\u00e9es, la startup Authentic Material collecte, recycle et transforme les mati\u00e8res nobles inexploit\u00e9es, vou\u00e9es \u00e0 \u00eatre d\u00e9truites, en mat\u00e9riaux de haute qualit\u00e9 avec de nouvelles propri\u00e9t\u00e9s techniques. La soci\u00e9t\u00e9 travaille d\u00e9sormais avec les 4 maisons de […]<\/p>\n","protected":false},"author":2,"featured_media":36643,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[567],"tags":[],"class_list":["post-36511","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-news-en"],"acf":[],"yoast_head":"\nLa Success Story du mois : AUTHENTIC MATERIAL - R\u00e9seau SATT<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.satt.fr\/en\/authentic-material\/\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"admin\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"3 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/www.satt.fr\/en\/authentic-material\/#article\",\"isPartOf\":{\"@id\":\"https:\/\/www.satt.fr\/en\/authentic-material\/\"},\"author\":{\"name\":\"admin\",\"@id\":\"https:\/\/www.satt.fr\/en\/#\/schema\/person\/6f20a7d0bc03146f6e34a9f08d941fec\"},\"headline\":\"La Success Story du mois : AUTHENTIC MATERIAL\",\"datePublished\":\"2023-05-25T08:00:19+00:00\",\"dateModified\":\"2023-05-25T08:27:11+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/www.satt.fr\/en\/authentic-material\/\"},\"wordCount\":614,\"image\":{\"@id\":\"https:\/\/www.satt.fr\/en\/authentic-material\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/www.satt.fr\/wp-content\/uploads\/2023\/05\/AM.png\",\"articleSection\":[\"News\"],\"inLanguage\":\"en-US\"},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/www.satt.fr\/en\/authentic-material\/\",\"url\":\"https:\/\/www.satt.fr\/en\/authentic-material\/\",\"name\":\"La Success Story du mois : AUTHENTIC MATERIAL - R\u00e9seau SATT\",\"isPartOf\":{\"@id\":\"https:\/\/www.satt.fr\/en\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/www.satt.fr\/en\/authentic-material\/#primaryimage\"},\"image\":{\"@id\":\"https:\/\/www.satt.fr\/en\/authentic-material\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/www.satt.fr\/wp-content\/uploads\/2023\/05\/AM.png\",\"datePublished\":\"2023-05-25T08:00:19+00:00\",\"dateModified\":\"2023-05-25T08:27:11+00:00\",\"author\":{\"@id\":\"https:\/\/www.satt.fr\/en\/#\/schema\/person\/6f20a7d0bc03146f6e34a9f08d941fec\"},\"breadcrumb\":{\"@id\":\"https:\/\/www.satt.fr\/en\/authentic-material\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/www.satt.fr\/en\/authentic-material\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/www.satt.fr\/en\/authentic-material\/#primaryimage\",\"url\":\"https:\/\/www.satt.fr\/wp-content\/uploads\/2023\/05\/AM.png\",\"contentUrl\":\"https:\/\/www.satt.fr\/wp-content\/uploads\/2023\/05\/AM.png\",\"width\":1614,\"height\":900},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/www.satt.fr\/en\/authentic-material\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Accueil\",\"item\":\"https:\/\/www.satt.fr\/en\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"La Success Story du mois : AUTHENTIC MATERIAL\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/www.satt.fr\/en\/#website\",\"url\":\"https:\/\/www.satt.fr\/en\/\",\"name\":\"R\u00e9seau SATT\",\"description\":\"Les Soci\u00e9t\u00e9s d'Acc\u00e9l\u00e9ration du Transfert de Technologies\",\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/www.satt.fr\/en\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"en-US\"},{\"@type\":\"Person\",\"@id\":\"https:\/\/www.satt.fr\/en\/#\/schema\/person\/6f20a7d0bc03146f6e34a9f08d941fec\",\"name\":\"admin\",\"url\":\"https:\/\/www.satt.fr\/en\/author\/admin\/\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"La Success Story du mois : AUTHENTIC MATERIAL - R\u00e9seau SATT","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/www.satt.fr\/en\/authentic-material\/","twitter_misc":{"Written by":"admin","Est. reading time":"3 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/www.satt.fr\/en\/authentic-material\/#article","isPartOf":{"@id":"https:\/\/www.satt.fr\/en\/authentic-material\/"},"author":{"name":"admin","@id":"https:\/\/www.satt.fr\/en\/#\/schema\/person\/6f20a7d0bc03146f6e34a9f08d941fec"},"headline":"La Success Story du mois : AUTHENTIC MATERIAL","datePublished":"2023-05-25T08:00:19+00:00","dateModified":"2023-05-25T08:27:11+00:00","mainEntityOfPage":{"@id":"https:\/\/www.satt.fr\/en\/authentic-material\/"},"wordCount":614,"image":{"@id":"https:\/\/www.satt.fr\/en\/authentic-material\/#primaryimage"},"thumbnailUrl":"https:\/\/www.satt.fr\/wp-content\/uploads\/2023\/05\/AM.png","articleSection":["News"],"inLanguage":"en-US"},{"@type":"WebPage","@id":"https:\/\/www.satt.fr\/en\/authentic-material\/","url":"https:\/\/www.satt.fr\/en\/authentic-material\/","name":"La Success Story du mois : AUTHENTIC MATERIAL - R\u00e9seau SATT","isPartOf":{"@id":"https:\/\/www.satt.fr\/en\/#website"},"primaryImageOfPage":{"@id":"https:\/\/www.satt.fr\/en\/authentic-material\/#primaryimage"},"image":{"@id":"https:\/\/www.satt.fr\/en\/authentic-material\/#primaryimage"},"thumbnailUrl":"https:\/\/www.satt.fr\/wp-content\/uploads\/2023\/05\/AM.png","datePublished":"2023-05-25T08:00:19+00:00","dateModified":"2023-05-25T08:27:11+00:00","author":{"@id":"https:\/\/www.satt.fr\/en\/#\/schema\/person\/6f20a7d0bc03146f6e34a9f08d941fec"},"breadcrumb":{"@id":"https:\/\/www.satt.fr\/en\/authentic-material\/#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/www.satt.fr\/en\/authentic-material\/"]}]},{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/www.satt.fr\/en\/authentic-material\/#primaryimage","url":"https:\/\/www.satt.fr\/wp-content\/uploads\/2023\/05\/AM.png","contentUrl":"https:\/\/www.satt.fr\/wp-content\/uploads\/2023\/05\/AM.png","width":1614,"height":900},{"@type":"BreadcrumbList","@id":"https:\/\/www.satt.fr\/en\/authentic-material\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Accueil","item":"https:\/\/www.satt.fr\/en\/"},{"@type":"ListItem","position":2,"name":"La Success Story du mois : AUTHENTIC MATERIAL"}]},{"@type":"WebSite","@id":"https:\/\/www.satt.fr\/en\/#website","url":"https:\/\/www.satt.fr\/en\/","name":"R\u00e9seau SATT","description":"Les Soci\u00e9t\u00e9s d'Acc\u00e9l\u00e9ration du Transfert de Technologies","potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/www.satt.fr\/en\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"en-US"},{"@type":"Person","@id":"https:\/\/www.satt.fr\/en\/#\/schema\/person\/6f20a7d0bc03146f6e34a9f08d941fec","name":"admin","url":"https:\/\/www.satt.fr\/en\/author\/admin\/"}]}},"_links":{"self":[{"href":"https:\/\/www.satt.fr\/en\/wp-json\/wp\/v2\/posts\/36511","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.satt.fr\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.satt.fr\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.satt.fr\/en\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.satt.fr\/en\/wp-json\/wp\/v2\/comments?post=36511"}],"version-history":[{"count":5,"href":"https:\/\/www.satt.fr\/en\/wp-json\/wp\/v2\/posts\/36511\/revisions"}],"predecessor-version":[{"id":36761,"href":"https:\/\/www.satt.fr\/en\/wp-json\/wp\/v2\/posts\/36511\/revisions\/36761"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.satt.fr\/en\/wp-json\/wp\/v2\/media\/36643"}],"wp:attachment":[{"href":"https:\/\/www.satt.fr\/en\/wp-json\/wp\/v2\/media?parent=36511"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.satt.fr\/en\/wp-json\/wp\/v2\/categories?post=36511"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.satt.fr\/en\/wp-json\/wp\/v2\/tags?post=36511"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}